Technology - What is the future for International Transportation and Trade?

I am sure this topic has been written about over and over. The bottom line is.....the US Transportation and Trade Industry is NOT taking advantage of all that is available. Why? simple, competition!

Let me explain, in a recent speech given at Old Dominion Propeller club, the question was, where do I see the biggest opportunities for graduating college students in the Maritime Industry? I say, technology...the ability to take a work process and automate or program a product to conduct that process electronically. Why, because it makes sense, it allows electronic transfer of data, correcting mistakes automatically, control strategies for inaccurate data or data combinations, it allows electronic checking and for the sole purpose of cutting out errors and increasing satisfaction of the client....the ultimate user. So, staff would then focus on building relationships with clients and less on data entry, double entry and manual "checking". All those last things being archaic ideas.

Example - In Australia in 1999 (yes, 11 years ago) the entire import and export process of a container or piece of cargo was ELECTRONICALLY done. Yep, starting from booking over the phone, to phone recognition link to internal systems, to bringing up history, copying and updating a shipment, transmitting that shipment to transport providers, vessel planners, export documentation, terminals, customs etc. Yep, then picking up the phone and creating an ELECTRONIC appointment to delivery cargo to the terminal, which was sent to a transponder, that was read at the gate, instructions issued, information of receipt back to the carrier, which was electronically sent to planners at the terminal and the carrier and CUSTOMS and AQIS and yep, documents were released ELECTRONICALLY with electronic signatures, incripted files with password protection and oh yeah...ELECTRONIC billing and payment to the back for the shipment.

This was 1999 in Australia. Is this happening in the US today? in some places with some providers and in a few different formats but is there a standard? NOPE. Can everyone access this type of communication? NOPE. Why? Competitive Advantage.

Why can't the US International Trade Industry set some simple standards and require everyone to follow them, from the BIG TERMINALS to the small forwarders?

We have done a great job in focussing on security of cargo and national security with CSI, CTPAT, ACE etc. So, as an industry, let's focuss on being "state of the art" as a whole and not state of the art, as long as you can afford it.

Finally, Artemus will provide electronic data exchange systems to all customers of its transportation software. Visit our website www.artemus.us or call 866-744-7101 and we will show you our approach and our products and show you how affordable they are. So, be ready, get your smart phone, Iphone, computer and electronic internet device and get ready to provide your clients with state of the art service at very, very affordable prices.

Talk to you soon

Artemus OUT!